7 Tools of Real Estate Marketing

7 Tools of Real Estate Marketing By Atchut Neelam

Traditional real estate marketing tools

There are several real estate marketing tools still in use today. Online marketing has become a great away of raking in customers but still, it’s important not to assume other avenues.

7 best offline real estate marketing tools you need to be utilizing.

In order to understand what offline realtor tools are in today’s technology savvy world, I have compiled a list of the most effective offline real estate marketing tools.

1. Organize a broker’s event

Hosting a broker’s event is a perfect chance to network with people in your industry. It is also the perfect chance for acquiring new ideas for your blog, for your marketing strategies as well as develop relationships with others. This will enable you to have clients your new network contacts do not need.

2. Print media

Although bypassed by technology, it’s still an important offline realtor marketing tool. To be successful in it, you need to stick to the basics. Research papers, white papers, brochures and pamphlets are some of the tools you can use. They will scream the message you want to get across very easily.

3. Lend a hand to local organizations and charities

It’s good to give back and you can use the chance to market yourself. You can sponsor a local baseball or basketball team. This will help to establish you and your business as the pillar for the community. This will be helpful when the community members are looking for a realtor and guess whose name will be in their minds and on their lips?

4. Press releases

Press releases help to establish your realtor business as the go to firm. They need to be well written, timely and be able to address all concerns. This will help you and your business to be widely recognized in the community. This will help to build your realtor business as a household name.

5. Host free real estate seminars

Majority of potential home owners do not know what to do when it comes to buying or renting a home. Hosting a real estate seminar will enable you to discuss vital topics that will be of benefit to them. You don’t have to sell your services, just establish authority.

6. Create attractive business cards

Business cards still play an important role in marketing. With drop cards, you can attract the attention of potential clients. Drop cards look like folded bills of money which entice people to pick and look at them.

Seeing your name and contact details will make them contact you. You can place the cards in areas where people will pick them up easily.

7. Use vehicle wraps

As a realtor, you get to drive through several neighborhoods therefore passing hundred and even thousands of people. You can use your car as an advertising tool. Wrap your car with your real estate agency name and you can add your face to it.

This will let the people know who you are everywhere you go. It costs less but it gains you more.